Last week, our company had the incredible opportunity to represent the UK's AI innovation scene at SXSW 2025 in Austin, Texas.
Out of hundreds of applicants, we were selected as one of the leading UK tech firms to showcase our cutting-edge AI solutions on the global stage. This opportunity, facilitated by the UK’s Department for Business and Trade (DBT), reinforced our position as a key player in the rapidly evolving world of artificial intelligence.
Global Security & Information Exchange (GSIX) at Q-Branch
Paul had the honour of speaking at the prestigious Global Security & Information Exchange (GSIX) at Q-Branch. This exclusive event brought together leaders in defence tech, innovation, and security to discuss how allied partnerships can be strengthened, innovation streamlined, and global defence markets navigated more effectively. AI is playing an increasingly crucial role in security and defence, and this discussion offered critical insights into how technology is shaping the future of global stability.
Sharing AI Insights on the Global Stage
Our CEO, Paul Jenkinson, took centre stage at UK House, a key hub for British innovation at SXSW. He joined a roundtable discussion exploring the UK/US tech ecosystems, where he shared insights on scaling internationally, AI’s role in business transformation, and the increasing collaboration between British and American tech firms. The conversation covered critical topics such as fostering transatlantic innovation, leveraging AI for competitive advantage, and overcoming challenges when expanding into new markets. The panel sparked valuable discussions among industry leaders, highlighting the UK’s growing influence in global tech.
Beyond the panel discussions, we engaged in hands-on AI demonstrations, allowing attendees to experience firsthand how our technology is driving innovation, streamlining workflows, and transforming industries. The feedback was overwhelmingly positive, reinforcing our belief that AI is no longer a futuristic concept - it’s a game-changer happening now.
A Standout Year for UK Innovation at SXSW
As always, SXSW proved to be an invaluable space for collaboration, discussion, and new opportunities. The connections we made, the conversations we had, and the global recognition of UK tech talent made this year’s event a resounding success. Engaging with fellow innovators, investors, and industry leaders has opened doors to exciting partnerships that will fuel our next phase of growth.
A huge thank you to the Department for Business and Trade for selecting us to represent UK innovation at SXSW 2025. Their support has been instrumental in bringing UK technology to the world stage, and we look forward to building on the momentum from this fantastic event.
SXSW 2025 was an incredible opportunity to showcase the power of AI on a global stage. From discussing the future of UK/US tech collaboration to exploring AI’s role in security and innovation, it was inspiring to engage with industry leaders who are shaping the next generation of technology. At Whitespace, we are committed to driving secure UK AI forward - pioneering new solutions, fostering collaboration, and ensuring British innovation remains at the forefront of global advancements. The energy, creativity, and forward-thinking mindset at this year’s event reinforced just how vital AI is in driving business transformation and global progress. We’re excited to build on the connections made at SXSW and continue pushing the boundaries of what AI can achieve. - Paul Jenkinson, CEO at Whitespace
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